NOT ON TREND
Restaurants, like people, have lifespans. They have beginnings and ends. Most restaurants die out before they are 10 or 20 years old.
One reason that a restaurant fails is when the owner has the unreasonable and incorrect belief that they never need to change.
Just as a restaurant needs a physical update every few years, so does the overall concept as foods fall out of favor, tastes change and what people find fashionable or interesting years ago is now old and stale.
Sometimes an update can be simple such as printing a new menu with a handful of new items. Or adding a new mixed drink program. Or offering live music on the weekend.
Other times, a more extensive revamp is required to keep the brand relevant. This may include a new logo, new interior decoration, a new menu and more.
I guess the moral of the story here is to not take what you have for granted and always keep looking at ways to improve.
