14 Ways to Market Your Restaurant

One of the keys to a successful restaurant is its Marketing.

Many people falsely believe that if they serve delicious food, people will discover them and they will become famous and popular.

But in fact, it rarely works out that way.

Marketing — the selling of what the restaurant offers — is in my opinion one of the single most important indicators of a restaurant’s success.

There are far more successful mediocre restaurants that market well than there are outstanding restaurants that don’t market.

You should have a marketing budget which includes both online and more traditional activities.

Some ways to market your restaurant include:

1. Website
2. Email marketing
3. Facebook
4. Other social media
5. Bloggers
6. Review Sites
7. Influencers
8. Online Reservation Tools
9. PR
10. Events
11. Newspaper and Magazine ads (yes there is still a place for print advertising).
12. Flyers
13. Signage
14. Comping (with care)